Problem
Client’s post-conference newsletter needed to accomplish two goals: motivate attendees to continue collaborating beyond the weekend’s workshops, and thank sponsors for supporting the event.

Solution
Instead of the usual email newsletter that might go straight to spam folders, the client and I decided to create a commemorative flipbook to stand out in the attendees’ inboxes and function seamlessly across mobile, tablet, and desktop displays (see for yourself at the bottom of this page). From there, I performed final manuscript QA, then leveraged strategic layout design to highlight the event photography and tell a compelling story about the day.

Result
A commemorative photographic artifact to make conference participants feel represented and celebrated.